Salon getting no bookings? Win clients with Instagram DMs

Your salon looks great on Instagram but the appointment book is quiet. The fix is to start conversations with the people and local businesses most likely to book you. DMer finds them, writes each one a personal DM and sends the ones you approve on a plan.

See 5 real prospects for your salon, free

Free. No card. Delivered to your inbox within 24 hours. We only use your email to send your prospects and one follow-up.

How to turn Instagram into bookings

  • Answer a DM in minutes, not hours: the person who messages is deciding now.
  • Put a booking link in your bio and in your post captions, so a DM turns into an appointment in one tap.
  • Reply to the stories and posts of local businesses you want to work with: venues, photographers, event planners.
  • Keep a price list or 'prices from' ready to paste, so a price question never stalls the conversation.

Who is most likely to book you

  • Brides and wedding parties planning around your area.
  • Photographers and event planners who need hair and makeup for shoots and events.
  • Local businesses that book team or client treats.
  • Influencers and content creators who need regular appointments.

DMer researches who fits your area and your style, so you message real people who are likely to book, not strangers who will never reply.

How it works

Tell DMer your goal and who you want to reach. We find the people and businesses, write a personal DM for each, and send the ones you approve on a schedule built around your goal. You approve, edit or reject every message.

Frequently asked questions

How do salons get more bookings from Instagram?

By starting conversations instead of waiting for the phone to ring. DMer finds the people and local businesses most likely to book you, writes a personal message for each and sends the ones you approve on a plan. A booking link in your bio turns the reply into an appointment.

Who should a salon message on Instagram?

Brides and wedding parties, photographers and event planners, local businesses that book treats for staff or clients, and content creators who need regular appointments. DMer researches who fits your area and style, so you only message real people who are likely to book.

Do you write the DMs for me?

Yes. Each message is personal and mentions something real about that person or business. You approve, edit or reject every message before it is sent.

Do you send the DMs on my Instagram?

Instagram does not allow automated messaging from a business account. At the planned time your approved message waits in your dashboard with the profile link and a copy button: one tap opens the profile, one tap sends.

How much does DMer cost?

The free sample is 5 real prospects with their DMs, free. Paid plans are £14 (Taster, 15 prospects), £39 (DM Pack, 50 prospects and two follow-ups) and £49 a month (Weekly, 50 new prospects every week).

Simple, honest prices

Taster

£14one off

First drafts within 24 hours

  • 15 researched prospects who fit your goal
  • A personal DM for each, for you to approve or edit
  • Sent on a plan, with one follow-up
  • Replies and results in your dashboard
Get 15 prospects
Best place to start

DM Pack

£39one off

First drafts within 48 hours

  • 50 researched prospects who fit your goal
  • A personal DM and two follow-ups for each
  • You approve, edit or reject every message
  • Sent on a plan over about two weeks
  • Replies with suggested answers in your dashboard
Get 50 prospects

Weekly

£49per month

First drafts within 48 hours, then every week

  • 50 new prospects every week (about 200 a month)
  • DMs and follow-ups sent on a plan built around your goal
  • Suggested answers to every reply, for you to approve
  • Weekly progress against your goal. Cancel any time
Start weekly